Nomenclature

Field Name Conventions

• Name
  Used for entity names. I.e a tag name or a Brand name.
• Title
  Used for editorial titles. I.e a Brand Page Title or a Content Item Title.
• Role
  Used instead of title when it comes to people to avoid confusion. I.e a Contributors Role.
• Lead
  Used for a snippet of text that summarises the contents of an item.
• Description
  Used for a snippet of text that describes an entity.
• Body
  Used for the main content field of an editorial item. I.e Article Body or Brand Page Body.

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